Fromm Electric Supply, Reading, Pa., recently was named Legrand's Marketeer of the Year for 2011. Legrand North America's Electrical Wiring Systems Division honors distributor partners in the electrical distribution channel each year for successfully marketing new programs and solutions. The Marketeer of the Year award goes to those distributors that have shown an expertise in leading with, stocking and promoting the innovation and service excellence of the Pass & Seymour, Wiremold and Cablofil product offerings, Fromm Electric said in a release announcing its award.
“The sales and marketing team at Fromm, along with their local representation from Brazill Bros., continually finds new and energetic ways to secure new business and support customer growth.", said Scott Bausch, Legrand's VP-Sales-East Region. Activities such as joint end user sales calls, counter displays, promotions and new product demonstrations combined with successful sales growth are important criteria for this Marketeer award.