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ABB & Baldor to Market Drives and Motors in U.S. Through Same Sales Force ABB and Baldor said they would use a single U.S. sales force to sell and support the complete line of ABB and Baldor low- and medium-voltage industrial drives and industrial electric motors. The companies said in a press statement that this will offer customers a single point of contact for ABB and Baldor industrial motors, drives and generators; 24-hour local sales and service; the broadest range of industrial drives and motors in the marketplace from one source; and a full line of products for energy-efficient motor-driven systems. ABB Ltd finalized a deal in Jan. 2011 to buy Baldor for $4.2 billion. One NEMRA rep who requested anonymity said his company and all other independent manufacturers' reps selling the ABB product lines covered by this move were terminated this week.
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