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Gray Market Concerns Lead GE to Tighten Control of SPAs, OEM Agreements

By: Douglas Chandler

The ravages of the ongoing recession have been creating unwanted incentives for distributors and original equipment manufacturer (OEM) customers of General Electric's lighting and industrial products businesses to deal more in the gray market. The often opaque nature of gray market transactions also increases opportunities for counterfeit products to enter the sales channel. In response, the company is taking steps to discourage its partners from buying from or selling to unauthorized sources.

In a letter to authorized distributors last month, the company announced changes to its OEM agreements and distributor special price agreements (SPAs) designed to ensure when customers buy from authorized distributors they can have confidence that the product was procured from the manufacturer.

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Industry Calendar

June 3-6
Windpower 2012
Atlanta; American Wind Energy
Association (AWEA); 202-383-2500, www.windpowerexpo.org

July 11-12
NAED Congressional Fly-In
Washington, D.C.; National Association of Electrical Distributors (NAED), 314-991-9000, www.naed.org

July 19-21
NAED 2012 Lead Conference
Chicago; National Association of Electrical Distributors (NAED), 314-991-9000, www.naed.org

August 20-22
NAED 2012 AdVenture
Chicago; National Association of Electrical Distributors (NAED), 314-991-9000, www.naed.org

.... More events and information

 

 
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