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Philips Lighting Launches New Business Model To Localize Distributor Support
By: Jim Lucy, EW
A new business model that would radically change how Philips
Lighting serves its professional and consumer retail market segments
got a thumbs-up from distributor participants at the company’s
recent distributor advisory council.
According to Erik Bouts, CEO and president, Philips Lighting Co.,
Somerset, N.J., distributor council participants endorsed the new
strategy, which will create separate business divisions to support
distributors in the company’s market segment and Home Depot in
its consumer segment. Bouts said both market segments had been served
by the same sales, marketing, MIS, logistics and executive personnel in
the past.
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Thank-you from the staff of Electrical Marketing.
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Industry Calendar
Jan. 21-24, 2009 NAED Western Region Conference: Palm Desert, Calif.; National Association of Electrical Distributors (NAED), (314) 991-9000, www.naed.org
Feb. 25-28, 2009 NAED South-Central Region Conference: Orlando, Fla.; NAED, (314) 991-9000, www.naed.org
March 10-14 Electronic House Expo Spring 2009: Orlando, Fla.; EH Publishing, 508-663-1500, www.naed.org
March 17-20 Electric West Conference: Las Vegas, Penton Media Exhibitions, 203-358-3704, www.electricshow.com
March 18-21 NEMRA Annual Conference: Orlando, Fla.; National Electrical Manufacturers Representatives Association, 800-446-3672, www.nemra.org
April 19-23 NAILD Convention: Scottsdale, Ariz.; National Association of Independent Lighting Distributors (NAILD), 716-875-3670, www.naild.org
April 20-23 A-D Electrical Supply Division Network Meeting: Houston; Affiliated Distributors (A-D), 610-977-3100, www.mya-d.net
April 29-May 1 2009 Equity/EDN Annual Meeting: Dallas; Equity/EDN Electrical Associates; 800-373-1894, www.equityedn.org
May 3-4
Lightfair International:
New York; AMC Inc.; 204-220-2004, www.lightfair.com
May 4-7
Windpower 2009 Chicago:
American Wind Energy Association (AWEA); 202-383-2512
May 16-20
NAED National Electrical Leadership Summit:
Fort Lauderdale, Fla.; NAED; 888-791-2512; www.naed.org
June 28-July 1
Women in Industry Forum:
Santa Fe, N.M.; NAED; 888-791-2512; www.naed.org
July 30-August 1
NAED LEAD Conference:
Orlando, Fla.; NAED; 888-791-2512; www.naed.org
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