IDEA names Mike Wentz director of sales and marketing

IDEA, Arlington, Va., a technology service provider owned by the electrical industry's distributor and manufacturer associations, has appointed Michael Wentz to director, sales and marketing. Wentz spent five years leading sales and marketing initiatives at Activant Solutions before joining IDEA in 2010 as the national sales manager.

“Mike has exceptional talent, and remarkable depth and breadth of knowledge in the electrical distribution channel and technology space. He is a well-respected professional of utmost character, and the industry is fortunate to have him join the leadership team of professionals focused on serving the men, women and businesses in the electrical supply chain,” said Robert Gaylord, president and CEO, IDEA.

Wentz is taking over marketing responsibilities from Rita Hagopian Deurdulian, who left the company to join her husband in an overseas post.

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