Electrical Wholesaling’s 2024 Electrical Pyramid, now available here, helps electrical distributors identify the key alternate channels that sell electrical products and offers down-to-earth strategies on how to compete with them. Electrical manufacturers and reps also often use the Electrical Pyramid to develop and evaluate the various channels they use to sell electrical products. While full-line electrical distributors remain the primary channel to the market for most manufacturers, the largest of the alternate channels are powerful competitors.
Many of them are hybrid distributors that sell electrical supplies as part of a broader package of products. Some are big-box retailers and others are distributors that focus on specific product category or end user market. EW’s editors estimate that the 10 largest of these companies annually sell at least $23.2 billion in electrical supplies.
You can learn about these companies in this e-book through the capsule summaries. EW’s editors think it’s a valuable companion tool to our annual Electrical Pyramid.
Our thanks to Champion Fiberglass® for sponsoring this valuable editorial content.
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